by Madeline Meyer | Sep 28, 2023 | The Chemical Summit
Our inaugural conference, The Chemical Summit is happening October 24-25 in The Woodlands, Texas. Our exciting agenda features many guests from The Chemical Show podcast. Victoria Meyer shares more about Benchmarking and what to expect at The Chemical Summit,...
by Victoria Meyer | Sep 7, 2023 | B2B Marketing, Strategy
Effective diversification requires assessing future market trends, identifying parallel markets that align with existing products, and extending reach geographically. In this episode of The Chemical Show, host Victoria Meyer, explores the various reasons why companies...
by Madeline Meyer | Aug 24, 2023 | B2B Marketing, Podcast
Over the next 3 episodes, host Victoria Meyer will be diving deep into approaches that chemical companies are taking to combat the market weakness we’ve seen in the first half of this year (for more on this, check out Episode 118 where I review 2Q23 earnings...
by Evelyn Burns | Jun 29, 2023 | Podcast
In this episode of The Chemical Show, host Victoria Meyer explores why storytelling is critical for businesses to control the narrative about their performance, products, and value creation. Victoria shares how business storytelling involves interpreting facts and...
by Madeline Meyer | Jun 27, 2023 | Strategy
In this episode of The Chemical Show, host Victoria Meyer interviews Kevin Yttre, Managing Director at Grace Matthews, an investment bank that exclusively focuses on the chemicals and materials industries, assisting with mergers, acquisitions, and capital raises....