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Engage Customers Early to Mitigate Risk in Your Business Strategy

Engage Customers Early to Mitigate Risk in Your Business Strategy

by Madeline Meyer | Jul 20, 2023 | Strategy

In this episode of The Chemical Show, host Victoria Meyer delves into the importance of engaging customers early on to de-risk business strategy. Victoria shares valuable insights and strategies for effectively engaging customers and stakeholders during key business...
Why You’re the Last Choice Supplier and What to Do About It

Why You’re the Last Choice Supplier and What to Do About It

by Madeline Meyer | Jun 8, 2023 | Customer Experience, Strategy

“‘Customers are always going to say, oh, the reason that we don’t do business with you is your price. That’s BS. Price is not the reason. It’s a good excuse. It’s your job to find the real reason.” – Victoria Meyer A question that has...

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