by Victoria Meyer | Dec 6, 2022 | Podcast
There are changes in what matters to the customers in the chemical industry. Kevin Huntsman, President of Mastio & Company, shares these trends and how businesses must respond to these insights into the customer experience. Kevin specializes in survey design and...
by Victoria Meyer | Nov 8, 2022 | Podcast
The pandemic has forced the hand of several industries to speed up their development and move forward with digitalization. But how has this move impacted the “marketing DNA” of these organizations? Here to dissect the topic is Jonathan Copulsky. Jonathan is a...
by Victoria Meyer | Oct 25, 2022 | Podcast
Pilot Chemical Company has been a successful, family-owned enterprise for 70 years and they continue to grow and innovate. How do they do it? What differentiates Pilot from other chemical companies? Learn all the answers in today’s episode. Join Victoria...
by Victoria Meyer | Oct 11, 2022 | Podcast
The majority of buyers these days are internet-savvy and digitally literate. For the chemical industry to keep up with its changing and rising demands, it must fully embrace digital commerce. Joining Victoria Meyer is David Haase, President of ChemDirect, to...
by Victoria Meyer | Sep 27, 2022 | Podcast
Jennifer McIntyre and Kelly Gilroy came to the chemical industry at different points in their lives. Jennifer started young, having been surrounded by a family who was already in the field. Kelly bloomed late, finding a connection to the industry while attending...
