by Madeline Meyer | Aug 31, 2023 | Customer Experience, Podcast, Strategy
Customer Centricity is more than customer satisfaction, it’s about centering on the “right” customers to create Strategic Value. Host Victoria Meyer delves into the concept of customer centricity and its role in creating business resilience. Through insights from...
by Madeline Meyer | Aug 24, 2023 | B2B Marketing, Podcast
Over the next 3 episodes, host Victoria Meyer will be diving deep into approaches that chemical companies are taking to combat the market weakness we’ve seen in the first half of this year (for more on this, check out Episode 118 where I review 2Q23 earnings...
by Madeline Meyer | Aug 8, 2023 | B2B Marketing, Sustainability
From collaborating with major brands to navigating the challenges of sustainable product development and end-of-life solutions, Scott Bober, Senior VP of Global Sales at CJ Biomaterials joins host Victoria Meyer on The Chemical Show to provide valuable insights into...
by Victoria Meyer | Jun 14, 2022 | Podcast
In this episode, Joshua Baca, Vice President of the American Chemistry Council’s Plastics Division, shares how he got to where he is now, from working in politics to ending up with ACC. He believes that what he is doing now is fruitful, not just for him but for all of...
by Victoria Meyer | Jan 18, 2022 | Podcast
Just when we thought there could be nothing more in store than 2020, along came 2021. The year brought business challenges ranging from cyber-attacks to weather events to a continuation of the pandemic. Carpenter Co. is not an exception, having been a target of a...
