by Victoria Meyer | Jan 16, 2024 | Strategy
Listen to Victoria 5 Tips to Start Strong in 2024 Here: Host Victoria Meyer takes on the challenge of strategizing for a potentially flat and challenging year in the chemical industry in 2024. Sharing five strategic ways for businesses to kick-start their year and...
by Madeline Meyer | Jan 9, 2024 | B2B Marketing, Strategy
Listen to the Episode With Mark Plamondon of The Industrial Heartland Association Here: Discover leading indicators for investment in Alberta’s Industrial Heartland and its growth constituents as Mark Plamondon, Alberta’s Industrial Heartland Association’s...
by Madeline Meyer | Dec 19, 2023 | B2B Marketing, Customer Experience, Strategy
From embracing change in one’s career to the impact of COVID on buyer-seller relationships, the B2B sales landscape is facing a new set of challenges and opportunities. George Koehnke President of Ascend Commercial Solutions joins host Victoria Meyer to explore...
by Evelyn Burns | Nov 7, 2023 | Customer Experience, Digitization, Podcast, Strategy, Supply Chain, The Chemical Summit
Insights from Day 2 of The Chemical Summit: Economics, Supply Chain, Digitization, Customer Value Discover key insights and discussions on topics such as global economics, supply chain, digitization, and customer value. Sharing insights from Day 2 of The Chemical...
by Victoria Meyer | Sep 7, 2023 | B2B Marketing, Strategy
Effective diversification requires assessing future market trends, identifying parallel markets that align with existing products, and extending reach geographically. In this episode of The Chemical Show, host Victoria Meyer, explores the various reasons why companies...
